If this has been your reality

Opening your numbers feels heavy or unclear
Revenue is coming in, but it doesn't feel like actual money
Something feels off, but you can't quite name it
You check your numbers quickly — or not at all
Decisions get made from gut feel, not real data
Stress quietly builds every time money comes up

There's nothing wrong with your business.

What's missing is visibility. And without visibility, everything feels harder than it has to.

Imagine this instead

Opening your numbers and actually understanding what you're looking at
Knowing exactly where your money is going
Having clear, grounded targets for what you need to take home
Making decisions from data, not guesswork
Feeling calm, clear, and in control

From foggy → to free.

What this is

A 5-day guided
financial reset.

Not a course. Not a lecture. This is a hybrid experience designed to take you from avoiding your numbers… to actually understanding and using them — in real time, inside your real business.

📧

Daily Teaching

Video + audio lessons delivered each morning

📓

Guided Workbook

Apply everything directly to your business

🎙️

Voxer Group

Real-time support, questions, and integration

This isn't just learning. This is implementation.

The 5-Day Experience

Each day builds on the last. By Day 5, you have a plan.

01
Day One

Numbers
- Where to find your numbers and what actually matters
- How to read your financial statements without confusion
- The foundation everything else is built on
This is where it stops being scary.
02
Day Two

Ratios & Allocations
- What percentage of revenue goes to expenses, taxes, and you
- The simple allocation framework that changes everything
- The key numbers that actually drive your business
This is where clarity starts to click.
03
Day Three

Mindset & Minimums
- What your current financial patterns are reflecting
- The narratives that have been driving your decisions
- Defining your personal minimum — what your business actually needs to support you
This is where numbers meet identity.
04
Day Four

Gaps & Goals
- Where the disconnects are in your current picture
- What's unsustainable and what needs to shift
- What to focus on to support your actual goals
This is where direction becomes clear.
05
Day Five

Your Roadmap
- Your next steps, clearly laid out
- What to focus on and what to ignore
- How to move forward without overwhelm
This is where everything comes together.

What you'll walk away with

A clear understanding of your numbers — what they mean and how to read them

A full breakdown of where your money is going

A defined minimum income target — what your business actually needs to support your life

A simple financial roadmap for your next steps

A new level of confidence in your business decisions

✦

And something most people don't expect — relief.

Why this exists

"I love doing 1:1 Profit Action Plans. But I can't keep adding 2-hour calls to my calendar and reach more women at the same time. So I built this."

Foggy to Free is built from the same methodology as Gabbie's private Profit Action Plan — a 1:1 session valued at $1,295. This is that same foundational framework, guided step by step, in a 5-day group experience.

Investment

Choose Your Experience

May 18–22, 2026 · Founding Cohort Pricing

The Experience

$197

Founding cohort rate — lowest it will ever be

Full 5-day experience
Daily teaching — video + audio
Guided workbook + prompts
Private Voxer group support

Join — $197 →

Most Complete

VIP Experience

$297

Everything in base, plus live access

Full 5-day experience
Daily teaching — video + audio
Guided workbook + prompts
Private Voxer group support
Monday kick-off call — live, open the week together
Thursday AMA hot seat — 60–90 min personalized coaching

Join VIP — $297 →

This is the first time I'm running this program. Founding members get the lowest price it will ever be — and the most direct access to me.

Real talk from a real client

"Sometimes I feel like all I do is work and work and work, and I'm afraid to use money because I might need it. At least now I feel like I'm in control. I know what I have… This is the first year in 5 years that I haven't had to do a tax extension."

— Paula Stewart

What happens after

You'll have more than information.
You'll have a starting point.

At the end of these five days, you won't just know more about your numbers. You'll have a clear picture of where you are, what needs to shift, and what your next steps actually are.

From there, there's an opportunity to go deeper — to get personalized support to implement your plan fully. But for now, this is about giving you clarity.

One clear week. Real results. No overwhelm.

About Gabbie

Financial clarity,
from someone who's lived it.

Gabbie Kelly is a financial coach, former CPA, and the founder of The Profit Mama. She left a corporate career in accounting and auditing because she kept seeing the same thing: smart, capable women running real businesses while quietly drowning in financial confusion.

Her 1:1 Profit Action Plans — 2-hour private sessions where she walks clients through their exact numbers and builds them a real roadmap — are some of her most transformative work. Foggy to Free brings that same methodology to a group setting, so she can help more women at once without anyone having to wait for a spot on her calendar.

Recovering CPA and financial auditor — 10+ years in corporate finance
Founder of The Profit Mama and creator of the Profit Action Plan methodology
Helped clients eliminate financial avoidance and build real clarity
Helped women pay themselves consistently — some for the first time ever

This work isn't about doing more. It's about finally seeing clearly.

From Foggyto Freein 5 Days

A 5-day guidedfinancial reset.

The 5-Day Experience

Day One

Day Two

Day Three

Day Four

Day Five

What you'll walk away with

Choose Your Experience

You'll have more than information.You'll have a starting point.

Financial clarity,from someone who's lived it.

If things have feltfoggy…

From Foggy
to Free
in 5 Days

A 5-day guided
financial reset.

You'll have more than information.
You'll have a starting point.

Financial clarity,
from someone who's lived it.

If things have felt
foggy…